4XMyBook

4X Your Commercial Insurance Book of Business!

Do you continue to lose to other agents that only sell on price?

Tired of losing to the  “cheap” commercial insurance agent? I was too when I started in this industry ten years ago. I constantly lost deals to competitors who only focused on price, even though my policy/program was much better.

 

 Frustrated, I spent hundreds of hours learning from top commercial agents who consistently won  on value, not just price.

Now, my book of business is four times the size of when I started. I’ve been asked over and over to  do the same and help other agents grow their book. Now I want to help you. This site shares exactly what I’ve learned to sell commercial insurance. We’ve created “talk tracks” teaching you exactly how to sell against coinsurance, wind/hail deductibles and other common policy exclusions.

 

Want to set yourself apart in a proposal when what you say and how you say it matters? We teach you how to do that. We’ve created talk tracks you can access on your phone anytime – a week before, the day before, or on your way to a proposal. Its basically a coach in your pocket anywhere you have your phone or computer.  These teach you what to say to sell a given coverage. They will give you the confidence you need, make you better at sales and will earn you more money.

Imagine winning just one more deal (or multiple) for the next x-date. What about for each x-date? More success will lead to more referrals and compounded success. Think how much more income you’d make! Think how your agency peers would view you with your increased success. We’re going to help you achieve that.

About Us

Top commercial insurance producers rarely win on price alone. They win by effectively selling against their competitors policies,  knowing how to sell the differences and  demonstrating why their coverage is the best choice.

Success in business insurance isn’t about offering the lowest price. It’s about teaching the prospective client why your competitor’s package is “cheap”  (in price and coverage)  and positioning yourself as the expert. 

We teach you how to do this.

Key Benefits

Master the Art of Selling on Coverage. Unlock the Strategies to 4X Your Book of Business!

Access Expert Talk Tracks

Get the exact words to say and win deals against price-focused competitors.

Search & Find What You Need

Use talk tracks to learn how to sell against coinsurance, wind/hail deductibles, cosmetic damage exclusions, limits on business income and many more. 

 

4X Your Book of Business

Stop losing the deals you know you should be winning.

 

Win Against Cheap Quotes

Showcase policy value and beat the price-only  competitors.

Stand Out & Win More Deals

Teach business owners why your competitors are “cheap” and stand out.

Step-by-Step Sales Scripts

We teach you exactly what to say to win.

Pricing

Select Plans

LIVE COACHING

$ 699 Monthly
  • Learn How to 4X Your Book
  • Step-by-Step Sales Strategies
  • Search & Find Training Easily
  • Access to Expert Talk Tracks
  • Private Coaching Call
  • Live Strategy Sessions
Popular

TALK TRACK ACCESS

$ 199 Monthly
  • Learn How To 4X Your Book
  • Step-by-Step Sales Strategies
  • Search & Find Training Easily
  • Access to Expert Talk Tracks
  • Private Coaching Call
  • Live Strategies Session

Testimonials

Real Success, Real Results

"I used to lose to the cheaper agent. 4X and the talk tracks have helped me completely change what I say and how I sell. I've started closing deals I never thought possible!"
James R
commercial agent
"I was tired of losing to cheaper policies. Thanks to the talk tracks and their coaching I now walk into every meeting feeling more confident, knowing what to say and how to sell. My revenue is the highest its ever been!"
Samantha T.
business insurance specialist
"The talk tracks taught me exactly what to say. With them I have been able to practice on my own time. They helped completely changed what I say. I’ve gained the confidence in my proposals and I’m closing more deals. My book is growing faster than it ever has."."
Lisa M.
COMMERCIAL INSURANCE AGENT